Community Profile

Pledge Status

Active

Pledge Date

Wednesday, February 4, 2026

Program Year

2026

Links and Uploads

View Links and Uploads

Action Item Report

Download Report

Township of Bloomfield

Bloomfield, NJ

Jenny Mundell

Mayor

Pledge Summary

Bloomfield, NJ is a diverse suburban community of approximately 54,000 people, located 15 miles west of New York City. Numerous community groups including the Bloomfield Environmental Commission, Greener Bloomfield and Bloomfield Beautification Committee, continue to work cooperatively with Mayor Mundell, the Township Council, Bloomfield Department of Public Works and two county park conservancies toward common goals which include supporting a variety of pollinators, including the monarch butterfly, through ongoing maintenance and expansion of pollinator gardens and education of the public regarding sustainable lawn and gardening practices. During the coming year, we hope to introduce more milkweed native to the northeast to our various gardens as well as provide educational information to community members regarding gardening practices that specifically support monarch butterflies.

Community Spotlight

942deb25-c7a1-4874-a15a-96c6ba8aebac

Monarch Butterfly - Halcyon Park Pollinator Garden

Monarch Butterfly on milkweed

Action Items Committed for 2026

Communications and Convening

  • Issue a proclamation to raise awareness about the decline of the monarch butterfly and the species’ need for habitat. This proclamation must incorporate a focus on monarch conservation.
  • Launch or maintain a public communication effort to encourage residents to plant monarch gardens at their homes or in their neighborhoods. (If you have community members who speak a language other than English, we encourage you to also communicate in that language; Champion Pledges must communicate in that language.)
  • Engage with community garden groups and urge them to plant native milkweeds and nectar-producing plants.
  • Engage with city parks and recreation, public works, sustainability, and other relevant staff to identify opportunities to revise and maintain mowing programs and milkweed / native nectar plant planting programs.
  • Create a community art project to enhance and promote monarch and pollinator conservation as well as cultural awareness and recognition.

Program and Demonstration Gardens

  • Host or support a native seed or plant sale, giveaway or swap.
  • Facilitate or support a milkweed seed collection and propagation effort.
  • Plant milkweed and pollinator-friendly native nectar plants along roadsides, medians, or public rights-of-way.
  • Launch or maintain an outdoor education program(s) (e.g., at schools, after-school programs, community centers and groups) that builds awareness and creates habitat by engaging students, educators, and the community in planting native milkweed and pollinator-friendly native nectar plants (i.e., National Wildlife Federation’s Schoolyard Habitats program and Monarch Mission curriculum).
  • Initiate or support community science (or citizen science) efforts that help monitor monarch migration and health.
  • Launch, expand, or continue an invasive species removal program that will support the re-establishment of native habitat for monarch butterflies and other pollinators.
  • Display educational signage at monarch gardens and pollinator habitat.

Systems Change

  • Increase the percentage of native plants, shrubs and trees that must be used in city landscaping ordinances and encourage use of milkweed, where appropriate.
  • Integrate monarch butterfly conservation into the city’s Park Master Plan, Sustainability Plan, Climate Resiliency Plan or other city plans.