The National Wildlife Federation

Community Profile

Pledge Status


Pledge Date

Wednesday, May 10, 2023

Program Year





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New Trier Township

Winnetka, IL

Gail Eisenberg


Pledge Summary

New Trier Township’s mission is to provide leadership, advocacy, and resources to benefit the physical, mental, and social well-being of residents. Established in 1850, New Trier Township government serves more than 60,000 residents in the villages of Glencoe, Kenilworth, Wilmette and Winnetka, plus portions of Glenview and Northfield east of Harms Road and Northfield Road. In June 2023, the Board of Trustees voted to adopt the Mayor's Monarch Pledge in recognition that one of the Township's earliest roles, addressing "noxious weeds," may have contributed to a misunderstanding of the importance of native plants to our pollinators and greater ecosystem.

Community Spotlight

Action Items Committed for 2023

Communications and Convening

  • Create a community art project to enhance and promote monarch and pollinator conservation as well as cultural awareness and recognition.
  • Issue a proclamation to raise awareness about the decline of the monarch butterfly and the species’ need for habitat. This proclamation must incorporate a focus on monarch conservation.

Program and Demonstration Gardens

  • Host or support a native seed or plant sale, giveaway or swap.