The National Wildlife Federation

Community Profile

Pledge Status


Pledge Date

Friday, March 24, 2023

Program Year





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Town of Penfield

Penfield, NY

Debbie Drawe

Deputy Supervisor

Pledge Summary

The Town of Penfield is located in New York State with a population of just under 40,000. On the outskirts of the City of Rochester Penfield has 10 town owned parks including approximately 390 acres of land. Penfield strives to be a good steward of the environment and has a sustainability committee that focuses on energy and environmental conservation. Deputy Supervisor Drawe and the Penfield Town Board are dedicated to taking initiatives to protect native pollinators, specifically the monarch butterfly, and look forward to continuing to engage with residents through education and protection of pollinator habitat.

Community Spotlight

Action Items Committed for 2023

Communications and Convening

  • Engage with city parks and recreation, public works, sustainability, and other relevant staff to identify opportunities to revise and maintain mowing programs and milkweed / native nectar plant planting programs.
  • Issue a proclamation to raise awareness about the decline of the monarch butterfly and the species’ need for habitat. This proclamation must incorporate a focus on monarch conservation.

Program and Demonstration Gardens

  • Host or support a native seed or plant sale, giveaway or swap.
  • Facilitate or support a milkweed seed collection and propagation effort.
  • Plant or maintain a monarch and pollinator-friendly demonstration garden at City Hall or another prominent or culturally significant community location.

Systems Change

  • Integrate monarch butterfly conservation into the city’s Park Master Plan, Sustainability Plan, Climate Resiliency Plan or other city plans.