The National Wildlife Federation

Community Profile

Pledge Status


Pledge Date

Wednesday, February 21, 2024

Program Year


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City of Thunder Bay

Thunder Bay, ON

Ken Boshcoff


Pledge Summary

Thunder Bay is the largest city in Northwestern Ontario with a population of roughly 108,000. Situated along the north shore of Lake Superior, the largest of the Great Lakes, Thunder Bay is nestled on the edge of the wild boreal forest and surrounded by stunning natural habitat. Mayor Boshcoff is proud to sign the Mayors' Monarch Pledge to strengthen Thunder Bay's ongoing commitment to environmental sustainability. With over 100 parks and parkettes, and more than 32km of paved recreational trails, Thunder Bay recognizes the importance of urban nature. With the help of the dedicated volunteers from the Thunder Bay Urban Greenscapes Volunteer Group, we will continue to work towards conservation of the Monarch Butterfly and other pollinators by educating and empowering citizens, engaging in community conservation efforts, and encouraging the planting of milkweed throughout our community. We can all work together to protect, enhance, and create essential pollinator habitat.

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Community Spotlight

Action Items Committed for 2024

Communications and Convening

  • Issue a proclamation to raise awareness about the decline of the monarch butterfly and the species’ need for habitat. This proclamation must incorporate a focus on monarch conservation.
  • Launch or maintain a public communication effort to encourage residents to plant monarch gardens at their homes or in their neighborhoods. (If you have community members who speak a language other than English, we encourage you to also communicate in that language; Champion Pledges must communicate in that language.)

Program and Demonstration Gardens

  • Host or support a native seed or plant sale, giveaway or swap.
  • Facilitate or support a milkweed seed collection and propagation effort.
  • Plant or maintain a monarch and pollinator-friendly demonstration garden at City Hall or another prominent or culturally significant community location.
  • Add or maintain native milkweed and nectar-producing plants in gardens in the community.
  • Display educational signage at monarch gardens and pollinator habitat.

Systems Change

  • Change weed or mowing ordinances to allow for native prairie and plant habitats.