The National Wildlife Federation

Community Profile

Pledge Status

Active

Pledge Date

Monday, December 18, 2023

Program Year

2024

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Action Item Report

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City of Pharr

Pharr, TX

Dr. Ambrosio Hernandez

Mayor

Pledge Summary

With a population of 80,000 residents, the City of Pharr is located in the Rio Grande Valley. This region of Texas is significant to the central migratory flyway of the monarch butterfly, and city leadership recognizes its importance in ensuring that our community is educated about this.

Community Spotlight

Action Items Committed for 2024

Communications and Convening

  • Issue a proclamation to raise awareness about the decline of the monarch butterfly and the species’ need for habitat. This proclamation must incorporate a focus on monarch conservation.
  • Create a community art project to enhance and promote monarch and pollinator conservation as well as cultural awareness and recognition.
  • Engage with city parks and recreation, public works, sustainability, and other relevant staff to identify opportunities to revise and maintain mowing programs and milkweed / native nectar plant planting programs.
  • Engage with community garden groups and urge them to plant native milkweeds and nectar-producing plants.

Program and Demonstration Gardens

  • Display educational signage at monarch gardens and pollinator habitat.
  • Initiate or support community science (or citizen science) efforts that help monitor monarch migration and health.
  • Plant or maintain a monarch and pollinator-friendly demonstration garden at City Hall or another prominent or culturally significant community location.
  • Facilitate or support a milkweed seed collection and propagation effort.
  • Host or support a native seed or plant sale, giveaway or swap.